So what is Calcium carbonate
Calcium carbonate sounds like chalk. And in a way, it is. But for your dog’s body? It’s rocket fuel for bones, teeth, and digestion. Here’s why every W’ZIS treat comes with a dusting of the good stuff.
Why It’s in the Tin
Most people think calories, fat, and protein. Few think minerals. But without calcium, your dog’s skeleton, smile, and muscles won’t keep up. That’s why calcium carbonate isn’t an extra — it’s essential.
The Benefits for Your Dog
- Builds bone strength to keep joints and legs solid.
- Keeps teeth healthy and tough enough to crunch.
- Supports nerve and heart function for all-day zoomies.
- Balances stomach acid, easing digestion.
- A clean, vegan, sustainable source of calcium.
The Hard Facts
- Calcium carbonate occurs naturally in rocks and shells.
- Recognised as safe for both human and animal diets EFSA source.
- Works as both a calcium top-up and a natural stabiliser in treats.
- Dogs need calcium in balance with phosphorus to build and maintain strong bones.
- W’ZIS uses it carefully — enough to help, never enough to overload.
The Wrap-Up
So no, it’s not just chalk. It’s the quiet powerhouse that keeps tails wagging and bodies moving. For the deep-divers: here’s the FDA’s take on animal nutrition.